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👔 Technology Class: FlixFit

FlixFit App Interface

🎯 Warm-up Discussion

Let's explore what you know about computer vision and e-commerce technology:

Vocabulary Practice: Key Terms

Before watching the video, review these important terms:

Computer vision: Technology that lets computers "see" and understand images/video.
Example: "Computer vision helps self-driving cars detect objects."
Silhouette: The dark shape of someone/something against a light background.
3D imagery: A three-dimensional digital representation of an object.
Consumer-grade hardware: Everyday devices like smartphones or iPads.
E-commerce: Buying and selling goods online through websites or apps.
Feedback: Information or guidance given to help someone perform a task.

🎥 Listening Exercise

VIDEO: https://www.youtube.com/watch?v=Lj0RLaDbAS8

Multiple Choice Questions

Listen and choose the correct answer:

1. Eleanor Watson is originally from...
A) Birmingham
B) Northern Ireland
C) Amsterdam
2. Flick Fit helps solve problems with...
A) High clothing prices
B) Clothes that don't fit when bought online
C) Slow shipping
3. To use Flick Fit, the user must...
A) Dance in front of the camera
B) Take two photos (front and side)
C) Use a professional camera
4. David is...
A) The CEO of Poos
B) A Flick Fit customer
C) The lead developer at Poos
5. Besides fashion, Flick Fit interests...
A) Restaurants and schools
B) Hospitals and farmers
C) Airlines and hotels
6. Flick Fit's photos are used to...
A) Create a 2D body model
B) Compare clothing styles
C) Create a 3D body model

Comprehension Check - Discussion Questions

  • Who is Eleanor Watson, and what is her role at Poos?
  • What problem does Flick Fit solve?
  • How does Flick Fit work? (Steps: stand 3m back, take front/side photos, etc.)
  • What industries are interested in Poos' technology besides fashion?
  • Who is David, and what does he explain about Flick Fit's backend?

Vocabulary Exercise

Fill in the blanks with the vocabulary terms:

"Flick Fit uses to create a 3D model of your body."
"The system analyzes your to find your exact size."
"You don't need special cameras – just like your phone."
" is being used in medical imaging to create detailed representations of internal organs."

Text Completion Exercise

Complete the text with the correct words from the box. Use each word once.

Vocabulary Box:

consumer-grade – interpret – silhouette – is guided – founded – shipping – measurements – stand – are sent – monitoring – medical – system – develops – fit – process – feedback – known bodies – e-commerce – image – server

Eleanor Watson a company called Poos, which an advanced computer vision . The system uses everyday devices like smartphones and tablets — also called hardware — to capture images of the user.

The user about 3 meters away from the device and by video and audio . They take one from the front and one from the side. These images to a , where they are processed.

First, the system looks for the of the person. Then it compares it to a database of to find the best 3D match. This helps take accurate body to predict clothing .

This is helpful in many areas. In fields, it can assist with medicine dosage or the of conditions like diabetes. It can also help with animal growth or market research.

However, the company believes that the fastest way to reach users is through , where bad sizing and return are major problems.

The system helps camera feeds and what it sees in useful ways.

💬 Speaking Section: FlickFit Case Study

Discussion cards for meaningful conversation

Would you use body-scanning technology for online shopping?

💡 Discussion tips:

  • Share your online shopping experiences with sizing issues
  • Apply vocabulary: computer vision, body measurements, size recommendations
  • Use conditional: "If I could scan my body, I would..."
How does FlickFit solve the returns problem?

💡 Discussion tips:

  • Reference the video: high return rates due to poor fit
  • Use vocabulary: accuracy, personalization, size charts
  • Discuss environmental and cost benefits
What privacy concerns does this technology raise?

💡 Discussion tips:

  • Debate data collection, body measurements storage, security
  • Apply vocabulary: privacy, data protection, biometric data
  • Use modal verbs: "companies should...", "users must be..."
Which other industries could use computer vision?

💡 Discussion tips:

  • Brainstorm: healthcare, security, automotive, agriculture
  • Use vocabulary: image recognition, object detection, automation
  • Give concrete examples from each industry
How accurate does sizing technology need to be?

💡 Discussion tips:

  • Discuss tolerance levels, user expectations, return thresholds
  • Apply vocabulary: precision, accuracy, margin of error
  • Compare to traditional size charts
Would FlickFit work for all body types?

💡 Discussion tips:

  • Discuss inclusivity, diversity in training data, edge cases
  • Use vocabulary: representation, bias, body diversity
  • Share concerns about algorithmic fairness
How would you implement this in your e-commerce project?

💡 Discussion tips:

  • Apply technical knowledge: APIs, machine learning, mobile integration
  • Discuss implementation challenges, costs, user adoption
  • Use conditional: "If I were building this, I would..."
Is this better than try-before-you-buy models?

💡 Discussion tips:

  • Compare approaches: virtual fitting vs physical try-on
  • Discuss logistics, costs, customer satisfaction
  • Use comparative forms: "more convenient than...", "less wasteful than..."
What other e-commerce problems need tech solutions?

💡 Discussion tips:

  • Brainstorm: virtual try-on for makeup, furniture AR, product recommendations
  • Apply vocabulary: augmented reality, personalization, recommendation engines
  • Share frustrations from your online shopping experiences
Will this technology replace physical stores?

💡 Discussion tips:

  • Debate online convenience vs in-store experience
  • Discuss hybrid models, showrooms, omnichannel retail
  • Use future tense: "Physical stores will...", "E-commerce is going to..."

🎯 Conversation Starters:

  • "When I shop online, the biggest problem is..."
  • "If FlickFit existed when I..."
  • "I'm concerned about privacy because..."
  • "The next innovation in e-commerce should be..."

💡 Remember to use case study vocabulary: computer vision, body measurements, size recommendations, returns, accuracy, personalization!